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BREAKOUT SESSION / TUESDAY / SEPTEMBER 24, 2019 / 11:00 AM

Outsourcing: When, Why & How Much?

Many financial institutions have found that outsourcing operations such as mobile app development, data tracking and ATM fleet management can not only free their staff to engage in more complex tasks, but also help their organization compete with larger banks. In this session, you’ll learn how to prioritize and successfully implement outsourcing projects.

PANELISTS

Donna Embry | SVP, Global Payments Strategy | Evolve Bank & Trust

Donna Embry has 51 plus years of experience in the payments industry and currently serves as SVP, Global Payments Strategy for Evolve Bank & Trust. In addition, Donna serves as President of Embry Consulting, LLC. Her prior executive positions include Chief payments Officer for Payment Alliance International (PAI); Executive Vice President, Product and Marketing for Vital Processing (TSYS Acquiring) and Senior Vice President, Electronic Banking for PNC Bank, as well as Chief Operations Officer for PNC’s former division, CFC Financial Services. Donna authored the first ETA publication, The Encyclopedia of Terminology for the Acquiring Industry, and developed/taught the inaugural introduction series of classes for ETA University.

Ed O’Brien | EVP Research & Strategy | ath Power Consulting

Ed O’Brien has extensive experience as an industry analyst, and in various areas of Marketing, Market Research, Strategy, and Operations. This experience includes roles in Banking and Financial Services, Enterprise Software, Consulting, and Manufacturing firms. This background includes Industry Analysis and Strategy, Market and Competitive Intelligence, Product Marketing and Product Management, and Analytics roles. Ed has researched and written over 150 syndicated industry reports, research notes, and other materials, and has been interviewed or quoted by such media and industry outlets as American Banker, Bloomberg BusinessWeek, CNBC, Fortune, The Boston Globe, The Chicago Tribune, The Charlotte Observer, The LA Times, and The New York Times.

Eric Schaffer, PhD | CEO & Founder | Human Factors International

Dr. Eric Schaffer is CEO of Human Factors International, Inc (The UX Engineering agency that design the HDFC application that won ‘Best Mobile Experience’). Eric Has over 40 years of experience in UX design, with special interests in omni-channel strategy, persuasion engineering, cross cultural design, innovation, and the maturity large scale UX practices. He wrote “Institutionalization of UX” (Addison-Wesley).

MODERATOR

Will Hernandez | Editor | Mobile Payments Today

Will Hernandez has 14 years of experience ranging from newspapers to wire services and trade publications. Before becoming Editor of Mobile Payments Today, he spent two years as the content manager for PaymentsJournal.com, a leading payments industry news aggregator and information hub published by Mercator Advisory Group. He spent four years covering the payments industry as an associate editor for multiple publications in SourceMedia’s Payments Group based in Chicago including ATM&Debit News, CardLine, PaymentsSource.com, ISO&Agent Weekly and American Banker. Will helped launched SourceMedia’s bi-weekly newsletter, Mobile Banker, and built and cultivated the Payments Group’s first Twitter presence.

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